Blog — Page 9 of 9 — IngeniumBooks

Before You Write Your Book, Get All Your Ideas Out

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“I’m going to write a book!” It sounds so simple, right? It’s easy to picture yourself sitting comfortably in front of a screen or a notepad with the words ‘chapter one’ at the top of

What Everyone Should Know About Working With a Ghostwriter

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If you're resistant to the idea of working with a ghostwriter, you're not alone. But ask yourself: do you change your own oil, balance your own tires, or butcher your own meat? You likely hire someone

How to Create Brand Content that Drives Sales and Success

When you create brand content, think of it as the emotional connection that converts a consumer into a customer. More than 80 percent of consumers are researching –and shopping – online (Retailing

4 Questions to Ask Before You Hire A Web Team

Every business today needs a website. To make sure you get the results you deserve, there are certain questions to ask before you hire a web team. There is no HomeStars or Better Business Bureau for website

4 Things to Understand About the Power of Marketing

One of the biggest mistakes new entrepreneurs – and authorpreneurs – make is to underestimate the power of marketing. Right from the earliest days of a startup, it deserves a seat with the big boys:

10 Qualities of a Winning Business Plan

Whether you write your own business plan or hire expert help, the finished product should reflect these ten qualities.

5 Key Attitudes of a Successful Entrepreneur

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Turns out your attitude is the most important factor in your success or failure as an entrepreneur. Not personality. And not character. Oh sure, whether you are outgoing or risk averse, full-to-the-brim

Hunker Down, or Hire Help? The Entrepreneur’s Dilemma

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When you first start out building your business, long hours and eight-day-weeks are expected. But no one can – or should – keep up that kind of pace forever. It’s a drain on your personal, mental

Four Key Ways Editing and Proofreading Differ: as an Author Know You Want Both

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First-time authors can be forgiven for thinking that editing and proofreading are interchangeable. They’re not. As an author, know that you want both for your manuscript.